Wednesday 12 January 2011

Position statement

Position statement: TYPOGRAPHICALLY DRIVEN IDENTITY DESIGNS FOR HIGH-END COMPANIES, CREATING PRINT BASED ADVERTISING AND PROMOTIONAL MATERIAL.

Themes/Subjects
  • Books - food
  • Education - awareness, advertisement material, language
  • Information graphics
  • Awareness - campaigns, health, food, nutrition
  • Films - advertisement material, promotional
  • Language - countries
  • Food - nutrition, books, menus, education
Design Disciplines
  • Type - creative, photography
  • Identities - type, illustrator
  • Packaging - environmentally friendly, product
  • Layout - publications, magazines

A .............. investigation of ................ with a focus on .................

  • A typographic investigation of identity design with a focus on food.
  • A creative investigation of films with a focus on type.
  • An environmentally friendly investigation of packaging with a focus on language.
  • A typographic investigation of language with a focus on food.
  • A creative investigation of layout with a focus on publication.
  • A typographic investigation of language with a focus on layout.
Typographic: legibility, history, typefaces, size
Language: methods of communication, sign language, people, countries
Layout: designs, context

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